Your website’s visit-to-lead conversion rate is one of the most versatile and important metrics in Online Marketing. It is crucial for all sorts of marketing decisions—from how much to invest in various online marketing strategies like PPC and SEO to determine the effectiveness of traditional campaigns such as radio and TV advertising. You can’t intelligently answer a question like, ” should I spend more money on web traffic?” or “what’s the most I can afford to pay per click?” unless you know exactly what percentage of your web visitors turn into leads.
Want to increase your website’s conversion rate? Apply these tips:
Those are just the tip of the iceberg! Our professionals have a library of tips we can share with you.
Your website is not a brochure; it’s a sales rep with a built-in sales funnel. Your site must be managed exactly the same way you’d manage a sales rep. The process goes: TRACK, TEST, TWEAK, REPEAT. Our conversion rate optimization team uses tracking tools to see exactly how your Website Performs today. Specifically, we’ll show you how many people hit your site each day; where they come from; the pages they visit; and why they leave without contacting you first! This step typically takes about a month (less if you have more website visitors). After baseline data is collected, our Conversion Rate Experts will implement tests to improve your visit-to-lead conversion rates and our success rate is exceptional. We’ve helped companies from a variety of industries double, triple, and even quadruple their website conversion rates.